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Lifestyle

From informative guides to inspirational editorials and press clippings, here’s the inside track to Love London Life.

How to Style our Charm Cuff
STYLE & INSPIRATION

How to Style our Charm Cuff

Introducing this season’s accessory trend – the Keepsake Charm Cuff, as seen in British Vogue. One bracelet, four versatile ways to wear it. We’ve redefined the classic charm bracelet to bring you a must-have that will give your charms a modern spin.

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The Iconic Sweetie Story
SWEETIE STORIES

The Iconic Sweetie Story

Launched in 2002, the Sweetie bracelet has become the most iconic bracelet by Links of London.

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The Bridal Style Guide
STYLE & INSPIRATION

The Bridal Style Guide

Still trying to decide what jewelry will compliment your style on your big day? Take a walk through our bridal suite of glamorous wedding jewelry for some inspiration. From classic silhouettes to princess styles, you’ll find a piece to suit any style or budget.

Shop The Edit
Groomsmen Gift Ideas
GIFT GUIDES

Groomsmen Gift Ideas

Cufflinks or a sleek watch? Your groomsmen deserve a stylish gift they can wear beyond the big day.

Discover groomsmen gift ideas
For Your Bridesmaids
GIFT GUIDES

For Your Bridesmaids

Dresses bought, venue booked... It’s now the time to deck your bridesmaids out with some luscious jewels.

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The Bridal Edit
STYLE & INSPIRATION

The Bridal Edit

Take a walk through our bridal suite of glamorous wedding jewelry. From classic silhouettes to vintage or Boho looks, you’ll find a piece to suit any bride’s style or budget.

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