Inside Links of London

The 2017 Royal Ascot Collection

We are proud to present our First Ascot & Royal Ascot Collection. Elegant, refined and inspired by one of Britains most anticipated sporting events, the bespoke selection of keepsakes capture the exciting and colourful atmosphere of the race days.

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The 2017 Ascot Collection

Effortlessly finish your raceday ensembles with true Links of London flair, perfect for the Ascot and Royal Ascot.

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Ascot Competition

To celebrate the first year as an Official Licensee to Ascot and Royal Ascot, we're giving you the chance to try your luck for a chance to win a prize that will get you Ascot ready.

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Summer Shopping Event 2017

Summer is here! Celebrate the new Links of London Ascot Collection in-store with bubbly, summer drinks, exclusive shopping discount and more!

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Behind the Scenes of Spring 2017

This season, more is more. Layering bracelets of different textures and metals, or rings from the same collection. Step behind the camera for some inspiration with an inside look at the making of our Spring 2017 campaign.

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