Press Releases

Autumn Winter 2011 Campaign

The AW11 campaign celebrates our affinity with our capital and namesake presenting hero pieces from the AW11 collection shot on location around London. The new season introduces this fresh approach that moves away from recent campaigns where we have used a model and studio set up and highlights the strength of our unique designs with a strong focus on the product.

The incredible close-up shots of the jewellery draped on park benches, railings and even an E-type Jaguar are set against a soft focus background that alludes to our iconic capital city. Confident in our designs speaking for themselves the shots reinforce our authenticity as a brand.

Natural light falls on these cityscape shots highlighting collections such as Effervescence Star, our Friendship bracelets andChicane; ourmen’s sports watch which make the perfect gifts for loved ones, friends and family. These artistic shots embody our ethos of luxury jewellery imbued with the spirit of London.